Past smartphones and saris: Flipkart’s quest for an even bigger procuring cart


Synopsis

Over the previous two years, Flipkart has been frenetically diversifying into a number of classes. In contrast to its earlier days, fast growth into new classes by capitalising on manufacturers and person base shouldn’t be simple. Each class has well-funded market leaders which have solidly constructed their presence.

Flipkart is filling up its procuring cart. Sure, you learn that proper. Flipkart has been stretching its horizontal market to embody extra classes, and is aggressively diversifying into new sectors by investments and acquisitions. The Walmart-owned firm’s lengthy and arduous efforts to unshackle itself from dependence on two classes —shopper electronics and trend — have assumed a way of urgency, with the noise round its

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